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03 Aug

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Tag Heuer Ladies Formula 1

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One of the latest additions of the TAG Heuer Women collection belongs to their famous Formula 1 traditional series, inspired, adored and advertised by some important figures of the car racing world such as Ayrton Senna, Alain Prost, David Coulthard, Kimi Raïkkönen and Fernando Alonso.

Incorporating an electrically powered movement, whose quarts crystals vibrate at a rate of 32.768 times per second, the TAG Heuer Ladies’ Formula 1 Quartz White Ceramic and Diamonds (ref. WAH1213.BA0861) continues the house’s tradition of bringing highly elegant and extremely precise timepieces on the market.

Filed Under: Sport Watches, Tag Heuer

30 Jul

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IWC Portuguese Perpetual Calendar

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A member of the IWC Portuguese family, Reference 5023 launched in 2009 confirms once again the Swiss company’s ability to turn science into an exquisite art and to combine high precision, innovation and cutting edge technology with distinguished elegance.

A high precision device to be used by modern explorers and a tribute to this country’s past featured by great navigators like Vasco da Gama, Bartolomeu Dias and Fernando Magellan the same time, the Portuguese Perpetual Calendar has all the features the brand’s loyal customers would expect: three perpetual calendar sub-dials (one for the months at 6 o’clock, a second one indicating the days of the week at 9 o’clock and a third one for the date at 3 o’clock), a rectangular four-digit year display and a very precise moon phase display at 12 o’clock.

Filed Under: IWC, Sport Watches

30 Jul

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Tag Heuer Aquaracer Calibre 5

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TAG Heuer has succeeded along the years to combine the mastership of the Swiss watch making industry with fascinating worlds. Thus, the 60s and the 70s were marked by a powerful influence coming from the car racing world, while the 80s and the 90s were featured by a strong inspiration that the Swiss manufacturers found in the world of diving and sailing.

The Aquaracer Calibre 5 model (ref. CAJ2111.BA0872), issued as a tribute to the 34th edition of America’s Cup is the latest addition to a series that was conceived as a collection of professional sports watches inspired by water sports and by the aquatic world in general. Preserving the same source of inspiration that has resulted in a whole line of solid and reliable watches (the great outdoors, the powerful ocean, the uncontrolable natural forces), this model guarantees 500m underwater resistence provided the watch is submitted to annual checks.

24 Jul

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Cleaning And Maintaining Your Watch

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If you have a really expensive watch that you want to keep for a longer time, you should know a few tips on how to maintain it even before buying it because its durability starts to go down the moment you wear it. Also, this doesn’t only apply to expensive watches, perhaps you have a really beautiful watch that you want to keep for a longer time.

If your watch gets dirty the best option you have when cleaning it is using a soft brush. If you need to use water also use a soft cloth with it. Don’t use any type of detergent unless you have something that is meant for cleaning watches. Make sure that whatever you use doesn’t get inside the watch and damages the mechanism.

Filed Under: Watch Maintenance